Storytelling Photography, across South Wales and beyond

Every story deserves to be told with honesty and warmth. Based in South Wales, I capture real moments in a natural, relaxed style, whether close to home or a little further afield. From weddings to families and boudoir, your memories are at the heart of every image I create.

Honest photography for meaningful moments

I’m Jo, a South Wales photographer specialising in weddings and the early days of motherhood, with an empowered boudoir offering rooted in confidence and connection.

My approach is calm, documentary-led, and centred around real life as it unfolds — the in-between moments, the quiet emotion, and the connections that matter most.

This isn’t about perfection or performance.
It’s about telling your story honestly, in a way that will still feel meaningful years from now.

How I photograph

I work in a gentle, unobtrusive way, allowing moments to happen naturally rather than directing them.

Most people I photograph tell me they were nervous beforehand - worried they wouldn’t know what to do or feel comfortable in front of the camera. My role is to remove that pressure, guide you softly where needed, and create space for you to simply be present.

Whether I’m documenting a wedding day, a newborn session at home, or an empowered boudoir shoot, the intention is always the same:
to create images that feel real, connected, and true to you.

The work I offer

  • A couple dressed in formal wear, the man in a cream suit and the woman in a white dress, stands outdoors under a large tree, holding hands, with a decorative stone railing and greenery in the background.

    Weddings

    Relaxed, documentary wedding photography focused on people, connection, and the moments that matter most.

  • A woman with long dark hair holding a baby close to her face while sitting on a white textured armchair in a cozy room.

    Motherhood

    Gentle maternity and newborn sessions, photographed slowly and honestly in the comfort of your home or a familiar space.

  • A woman with blonde hair applying makeup to her face while looking into a mirror in a hotel room.

    Empowered Boudoir

    A calm, confidence-building experience designed to help you see yourself differently — without pressure or expectation.

A young girl in a white dress celebrating a birthday, with cake and sprinkles, sitting on a blanket outdoors.
A family of three, a woman, a man, and a young girl, walking on grass outdoors. The woman and man are holding the young girl's hands as they walk. The girl has red hair and is wearing a light green dress. The scene is set under a large leafy tree with a stone wall in the background.
Pregnant woman sitting on a round woven rug with a teddy bear, ultrasound pictures, and green foliage around her. She is wearing a white bra and an open white shirt, touching her neck and belly, with a neutral plain background.
Close-up of an adult and baby's hands holding each other's fingers, with the baby lying on a soft surface.
A bride and groom standing on stone steps outside a building during their wedding, with candles and flowers in the foreground.

Seasonal Sessions

From time to time, I offer a small number of short sessions during different seasons of the year.

These usually take place outdoors or in simple home environments and are designed to capture everyday moments in a natural way. They’re relaxed, unhurried and particularly suited to families with young children.

Because they’re tied to specific seasons or locations, they only run occasionally, and spaces are always limited.

Milk & Motherhood Sessions - Tuesday 14 July
£120.00

A quiet session for mums with babies

Tuesday 14 July
Location will be shared after booking, but sessions will take place in a calm, light-filled indoor space in Cardiff.

30-minute session
5 edited images included

The early months with a new baby often revolve around feeding, holding and learning each other.

These sessions are a quiet space to document that stage of motherhood. Whether you’re breastfeeding, bottle feeding or somewhere in between, the focus is simply on the connection between you and your baby.

They’re slow, gentle sessions with plenty of time for feeding, cuddling and settling while I photograph things as they naturally unfold.

Mini sessions are short, pre-booked time slots and are non-refundable due to limited availability.

Mother & Me Paint Sessions - Thursday 11 June - Cosmeston Lakes
£95.00

Thursday 11 June
Cosmeston Lakes Country Park

15 minute session
5 edited images included

A relaxed outdoor session for mums and their children, with a little creativity mixed in.

During these sessions, you’ll spend a few quiet minutes painting together while I photograph the moments as they unfold. Children can explore the paints, experiment with brushes, and enjoy the experience while you simply spend time together.

The focus isn’t on creating the perfect painting. It’s on the interaction between you and your child — the concentration, the laughter, the messy hands, and the little moments that happen naturally when you slow down and spend time together.

Sessions take place outdoors at Cosmeston Lakes Country Park, using a simple paint setup and a neutral blanket to keep the focus on connection rather than props.

Each session lasts around 15 minutes and includes 5 professionally edited digital images, with the option to upgrade to the full gallery once you’ve seen your photographs.

Mini sessions are short, pre-booked time slots and are non-refundable due to limited availability.

In Bloom Sessions - Friday 24 July
£135.00

Friday 25 July
Location will be shared after booking, but sessions will take place in a calm, light-filled indoor space in Cardiff

25 minutes
3 carefully edited digital images

There are moments where you feel a bit more at ease in yourself

A bit softer
A bit more open
A bit less aware of how you’re being seen

These sessions are about holding onto that feeling

Not creating something over the top
Not trying to be someone else

Just giving you space to slow down
and be seen in a way that feels natural

Mini sessions are short, pre-booked time slots and are non-refundable due to limited availability.

Kind words

  • A woman and a young girl embrace in a forest surrounded by greenery and purple flowers, sitting on a crate and seated on a blanket decorated with flowers and a jar of daisies.

    "I would highly recommend Joanna and her services to others, the photos are beautiful and I can’t wait for her to capture more when we become a family of 4".

    Sophie

  • A bride with blonde hair styled in loose curls, wearing a lace wedding gown with lace straps, holding a perfume bottle, smiling softly.

    "If you're looking for a reliable, trustworthy, committed, friendly and professional photographer that adapts to your needs for your wedding then reach out to Jo! "

    Jess

  • Two smiling young children, one older and one a baby, playing on a blanket on the beach while lying on their stomachs, with a dog in the background near the shoreline.

    "We absolutely love the images we got, we were blown away by them! When we sent them around our family they honestly thought that we had sent images from a magazine."

    Danielle

On the blog

Ready when you are

If this feels like the right fit, I’d love to hear from you.

You don’t need to have everything figured out — just a sense that this approach resonates. I’ll guide you gently from there.